McDonalds - A brand that needs no introduction.
The Ask: Tap into high-impact moments to bridge relevancy, trigger cravings & integrate digital accelerators for the McDonalds Crispy Chicken Sandwich among Gen Z multicultural sectors.
The Results:
Make the Crispy Chicken Sandwich personal by working with TikTok influencers to seamlessly integrate it into their lives in a way that their audiences can relate to. Tell a STORY. Use organic and paid influencer social integration.
Here’s one of the collabs. Check it out: